{"id":28824,"date":"2021-08-12T14:30:52","date_gmt":"2021-08-12T12:30:52","guid":{"rendered":"https:\/\/respondelligent.com\/?p=28824"},"modified":"2024-10-01T09:38:59","modified_gmt":"2024-10-01T07:38:59","slug":"google-my-business-the-ultimate-guide","status":"publish","type":"post","link":"https:\/\/respondelligent.com\/en\/google-my-business-the-ultimate-guide\/","title":{"rendered":"Google Business Profile: The Ultimate Guide"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.0&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;||||false|false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; padding_top_bottom_link_1=&#8221;true&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px||0px|&#8221; custom_padding_tablet=&#8221;||20px&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; text_font_size=&#8221;16px&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span class=\"et-dropcap\">G<\/span>oogle has been investing a lot into Google Business Profile (<em>formerly Google my Business<\/em>) and rolled out a number of features that help business owners present their business in a good light and be found quickly on the web. Here is the complete guide to the major settings and features of Google Business Profile.<\/p>\n<p>Google Business Profile is a free tool available to businesses and organizations to manage their presence on Google search and Google Maps. Having a Google Business Profile gives a big exposure on the first search results page (SERP) and is an essential part of any successful SEO strategy. Let us start from the beginning \u2013 creating and verifying your location. If you have already done so, scroll down to the section \u201cOptimize Google Business Profile\u201d.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; padding_top_bottom_link_1=&#8221;true&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px||0px|&#8221; custom_padding_tablet=&#8221;||20px&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px||0px|&#8221; custom_padding_tablet=&#8221;||20px&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; text_font_size=&#8221;16px&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong><a href=\"#set-up-gmb\">Set up Google Business Profile<\/a><\/strong><\/p>\n<p><strong><a href=\"#optimize-gmb\">Optimize Your Google Business Profile<\/a><\/strong><\/p>\n<p><strong><a href=\"#features-gmb\">Other Features That Come Together with Your Google Business Profile<\/a><\/strong><\/p>\n<ul>\n<li><strong><a href=\"#reviews-gmb\">Customer Reviews<\/a><\/strong><\/li>\n<li><strong><a href=\"#posts-gmb\">Google Posts<\/a><\/strong><\/li>\n<li><strong><a href=\"#q&amp;a-gmb\">Google&#8217;s Q&amp;A Feature<\/a><\/strong><\/li>\n<li><strong><a href=\"#messaging-gmb\">Messaging Feature via Google Business Profile<\/a><\/strong><\/li>\n<li><strong><a href=\"#ads-gmb\">Start Ads<\/a><\/strong><\/li>\n<\/ul>\n<p><a href=\"#wrap-up-gmb\"><strong>Wrapping it up<\/strong><\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px||0px|&#8221; custom_padding_tablet=&#8221;||20px&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;set-up-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;20px||20px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Title&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Century Gothic Bold||||||||&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;24px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Set up Google Business Profile<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;|0px|||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: left;\">1.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Visit <a href=\"https:\/\/www.google.com\/business\/\">Google Business Profile website<\/a>, sign in to your Google account or click <strong>Start Now<\/strong>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;|1px||&#8221; custom_margin_tablet=&#8221;20px||&#8221; custom_margin_phone=&#8221;20px||&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>2.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Enter the <strong>information about your business<\/strong>, including the name and address. Check whether the location on Google Maps is correct, otherwise drag and position the market on the right spot.<\/p>\n<p><strong>Tip:<\/strong> Business Profiles on Google can only be created for businesses that either have a physical location that customers can visit or that travel to visit customers where they are. If you operate a delivery service or a virtual (or ghost) kitchen, you should create your Business Profile as a <a href=\"https:\/\/support.google.com\/business\/answer\/9157481?hl=en\">service area business<\/a>. There you can add your business location if you have one or leave this field blank and only add your service area (up to 20 service areas are allowed).<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;20px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>3.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover_enabled=&#8221;on&#8221; custom_padding__hover=&#8221;|||0px&#8221;]<\/p>\n<p>Choose your <strong>business category<\/strong>.<\/p>\n<p>This is one of the factors that affect your local ranking. Depending on which category you choose, Google will show you in local search results to people looking for it. In Google Business Profile you may choose one primary category and several secondary categories.<\/p>\n<p>The primary category should describe your business as a whole. It\u2019s better to be specific, and choose \u201cItalian restaurant\u201d instead of \u201cRestaurant\u201d. Secondary categories may be used to let customers know which other services you provide, for example, \u201cDelivery Restaurant\u201d or \u201cBar\u201d. If you hesitate about which primary category you should choose, search for your competitors and see what categories they have selected.<\/p>\n<p><strong>Tip: <\/strong>Check regularly if there have been category updates applicable to your business. If a new category describes your business better than your current primary category, it is worth changing as soon as possible. As Google continuously adds new categories, they become more specific. For example, \u201cPizza restaurant\u201d instead of general \u201cItalian restaurant\u201d or \u201cFalafel restaurant\u201d instead of general \u201cMediterranean restaurant\u201d.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;|1px||&#8221; custom_margin_tablet=&#8221;20px||&#8221; custom_margin_phone=&#8221;20px||&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>4.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Add the <strong>contact details<\/strong> that will be displayed on your GMB Listing.<\/p>\n<p>This is obviously crucial information which will help drive your customers to your website and easily convert. <em>Make sure that your contact details are correct and accurate across other platforms including TripAdvisor, Facebook, Yelp, and your website. In case any inconsistencies are found, Google might penalize your listing in search rankings.<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;20px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>5.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover_enabled=&#8221;on&#8221; custom_padding__hover=&#8221;|||0px&#8221;]<\/p>\n<p>Click \u201c<strong>Finish<\/strong>\u201d and <strong>verify<\/strong> your business. Verification ensures that only those users have access to the listing who are connected to the business. Most businesses request a verification postcard from Google that contains a code which you need to enter in GMB. However, some business owners may be able to use other verification methods such as a phone call, text, email, or Google Search Console. Here you can find more information on the <a href=\"https:\/\/support.google.com\/business\/answer\/7107242?hl=en\">verification process<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>If your GMB Listing already exists and has been verified, you may <strong>request access<\/strong> to it or ownership from the current listing owner by following the steps listed <a href=\"https:\/\/support.google.com\/business\/answer\/4566671?hl=en\">here<\/a>. If you manage <strong>multiple locations<\/strong>, it\u2019s easy to add them in your listing.<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/respondelligent.com\/wp-content\/uploads\/2019\/04\/manage_locations_GMB.png&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; max_width_tablet=&#8221;&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>You may use a \u201c<a href=\"https:\/\/support.google.com\/business\/answer\/3370250\">Bulk Upload<\/a>\u201d option by creating a spreadsheet with multiple locations and upload the data to verify multiple business locations at once into your business listing.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;set-up-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||1px||false|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||20px||false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;20px||20px||true&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;optimize-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Century Gothic Bold||||||||&#8221; custom_margin_tablet=&#8221;20px||&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;24px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Optimize your Google Business Profile<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;optimize-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Now that you have set up and verified your business listing you can start optimizing it. Make sure you provide abundant information about your business.<\/p>\n<p>When you logged in to your Google Business Profile, click on \u201c<strong>Info<\/strong>\u201d to edit and add the information about your property.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;20px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: left;\">1.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Add the <strong>working hours<\/strong> as well as special hours during holidays. If you don\u2019t provide special hours for public holidays, users will be warned on Google Search and Maps that your business hours may differ on these days.<\/p>\n<p>If you are looking for an easy solution to manage your business and holiday hours, check our feature &#8220;<a href=\"https:\/\/respondelligent.com\/en\/add-ons-online-visibility\/\">Opening hours<\/a>&#8220;.<\/p>\n<p>Google has introduced <strong>secondary hours<\/strong> functionality. It allows businesses that offer multiple services at different times to indicate it on their Google Business Profile. For example, these can be \u201cDrive through hours\u201d or \u201cDelivery hours\u201d. If you are running a restaurant that offers brunch on weekends, you can set up hours for brunch separately.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;20px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>2.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Include links to specific actions that your customers can take\u00a0directly on Google Search, Maps, or the Assistant.\u00a0Next to your Website URL, you may indicate the <strong>Menu, Online orders, and<\/strong>\u00a0<strong>Reservations links<\/strong> to lead users directly to the menu page, an online order page, or to your booking engine. Google works with selected third-party booking services, this is why sometimes links to them may appear automatically on business listings. To remove or fix such links, you need to contact the third-party provider directly.<\/p>\n<p>You can let customers\u00a0make bookings, appointments, and reservations\u00a0directly on Google using <a href=\"https:\/\/www.google.com\/maps\/reserve\/\">Reserve with Google<\/a> feature. If you already work with a\u00a0<a href=\"https:\/\/www.google.com\/maps\/reserve\/partners\" target=\"_blank\" rel=\"noopener noreferrer\">scheduling provider<\/a>, you&#8217;re automatically eligible to receive bookings through Google. If you&#8217;d like to turn on bookings, you can do it in your Google Business Profile. Click on &#8220;<strong>Bookings<\/strong>&#8220;, choose and sign up with the provider of your choice.\u00a0<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.21.0&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-180px&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;|||0px&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>An additional feature for <a href=\"https:\/\/support.google.com\/business\/answer\/9503613?hl=en&amp;ref_topic=9674016\">online food ordering<\/a> is available for restaurants. You can activate an \u201cOrder online\u201d button by partnering with approved third-party providers or signing up for the <a href=\"https:\/\/developers.google.com\/actions\/food-ordering\">Ordering.app<\/a>. This will allow your customers to place orders for pickup or delivery through your listing on Google Search and Maps.<\/p>\n<p>Alternatively, you can add a \u201cPlace an order\u201d link that lets your customers place orders through other online ordering pages or apps.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;20px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>3.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Depending on the type of business you are, the URL section is followed by a \u201cMenu\u201d or \u201cServices\u201d section.<\/p>\n<p>Here you can <strong>list your menu items or services, along with prices<\/strong>. It\u2019s highly recommended to fill out this field as it gives users a possibility to find all the information with just one click. For a restaurant, it&#8217;s possible to upload a photo of the menu. Having a menu or services in your Google Business Profile is an important touchpoint to win new guests, especially on mobile.<\/p>\n<p>Recently it has become possible to\u00a0<strong>add and edit popular dishes<\/strong> and their photos. In order to do that you need to be logged in to your Google account, find your restaurant in Google Maps on mobile and click on Menu. Also, your<span>\u00a0customers can add photos and names of dishes but dish names added by the business owner get precedence.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; _builder_version=&#8221;4.16&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/respondelligent.com\/wp-content\/uploads\/2020\/02\/Menu_popular_dishes.png&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.0&#8243; width=&#8221;70%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;20px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>4.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Add <strong>Attributes<\/strong> such as amenities or accessibility that tell customers more about your business. Popular attributes for a restaurant are, for example, \u201cFree WiFi\u201d, \u201cOutdoor seating\u201d, \u201cWheelchair accessible seating\u201d, \u201cFamily-friendly\u201d, etc.<\/p>\n<p>Recently Google has added many new attributes that have become increasingly important. For example, the <strong>attributes related to health and safety<\/strong> (such as \u201cStaff wear masks\u201d) or <strong>delivery options<\/strong> (such as \u201cNo-contact delivery\u201d).<\/p>\n<p>Some attributes can even help you with ranking. There has been a study showing that adding an attribute \u201cWomen-led\u201d to the listing had a positive impact on its ranking for \u201cfemale\u201d and \u201cwomen\u201d-related keywords.<\/p>\n<p><strong>Tip:<\/strong> Remember that anybody can suggest an edit to your listing. It\u2019s better to include as much information as possible and keep it up-to-date.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>5.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Add a <strong>business description<\/strong>. Here you have 750 characters to write a brief description of your business. It should include what you think your customers should know about you. Your offer, history, perhaps, the biggest advantages and achievements. It\u2019s not allowed to include URLs or HTML code. Read more about the <a href=\"https:\/\/respondelligent.com\/en\/google-description-feature\/\">business description feature<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;25px|0px|25px|0px|true|false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Bold||||||||&#8221; text_text_color=&#8221;#00b0dc&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px|1px|||false|false&#8221; custom_margin_tablet=&#8221;20px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>6.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Adding <strong>photos<\/strong> and <strong>videos<\/strong> to your Google Business Profile is highly relevant. Users always check photos when choosing a restaurant or a hotel. According to Google, businesses with photos are more likely to receive requests for driving directions to their location and clicks to their websites from users on Google, than businesses that don&#8217;t have photos.<\/p>\n<p>Your photos should be at least 720 pixels wide by 720 pixels tall, and either a JPG or PNG. Apart from the pictures showcasing your business, you can post photos of your products or events to let your customers know what you offer.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;set-up-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;50px||&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;30px||30px||false&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;features-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_2_font=&#8221;Century Gothic Bold||||||||&#8221; custom_margin_tablet=&#8221;20px|||&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;24px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Other Features That Come Together with Your Google Business Profile<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;20px||20px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_3_font=&#8221;Century Gothic Bold||||||||&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;&#8221; header_3_font_size_phone=&#8221;22px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>Customer Reviews<\/strong><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Your Google Business Profile allows users to post reviews of your business. You can\u2019t opt out from receiving online reviews, actually, you want your customers to leave reviews as the more new online reviews you receive, the better chance you have to appear in Google\u2019s Local Pack (the top three listings with the best rankings displayed above the organic search results). According to recent research, online reviews are the most prominent factor which drives your ranking in local search.<\/p>\n<p><span style=\"color: #666666;\">With online reviews, you not only get valuable insights about your customers\u2019 expectations but also can leverage this word-of-mouth marketing to help your future guests find you online.<\/span><\/p>\n<p><span style=\"color: #666666;\"><strong>We recommend responding to online reviews, positive or negative.<\/strong> T<\/span>his shows your current and potential customers that you value their business.<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>To know how to respond to online reviews &#8211; Read our <a href=\"https:\/\/respondelligent.com\/de\/der-ultimative-guide-fuer-online-reviews\/\">Ultimate Guide<\/a> or contact us for professional help.<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>How to tackle the problem of Fake Reviews? \u2013 Read our <a href=\"https:\/\/respondelligent.com\/en\/fake-online-reviews\/\">article<\/a>.<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>On Google, anyone can leave a review of your business whether they have been a customer or not. That&#8217;s why sometimes you may like to <strong>delete a review from your Google Business Profile<\/strong>.\u00a0Read this <a href=\"https:\/\/respondelligent.com\/en\/delete-google-reviews\/\">article<\/a> to know what to do in such situations.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;posts-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;20px||20px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>Google Posts<\/strong><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>With Google posts, you can define and influence the content that appears on your brand search on Google\u2019s first search result page. As a restaurant, for example, you can publish your updates, events, offers, and products directly to Google Search and Maps. This drives traffic to your website and makes your listing more attractive.<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>More information about Google Posts you can find in our article \u201c<a href=\"https:\/\/respondelligent.com\/en\/google-posts-for-local-businesses\/\">Google Posts for Local Business<\/a>\u201d.<\/p>\n<p>[\/et_pb_text][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>In 2018 Google rolled out a <a href=\"https:\/\/respondelligent.com\/en\/google-response-notification\/\">\u201cFollow\u201d feature on Google Maps<\/a> for on Android and iOS that allows users to <strong>follow listings<\/strong> from the app and see GMB posts in the \u201cFor you\u201d tab. Users can now follow Google Maps listings right from the app and see Google Business Profile Posts in the \u201cFor you\u201d tab. This strengthens Google\u2019s stand in the business social media space and makes GMB posts even more relevant for business.<\/p>\n<p>Google has recently launched a new post type that enables businesses to <strong>showcase positive customer reviews<\/strong> (between 4 and 5 stars). This feature is available via Google\u2019s <a href=\"https:\/\/smallthanks.withgoogle.com\/\">Small Thanks<\/a> marketing materials hub.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/respondelligent.com\/wp-content\/uploads\/2020\/02\/google-posts.jpg&#8221; _builder_version=&#8221;4.16&#8243; width=&#8221;80%&#8221; width_tablet=&#8221;80%&#8221; width_phone=&#8221;80%&#8221; width_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;q&#038;a-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;20px||20px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>Google\u2019s Q&amp;A Feature<\/strong><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Google\u2019s Question &amp; Answer (Q&amp;A) feature available in Google Business Profile allows users ask and answer questions about your business. It\u2019s yet another channel to communicate with the current and future customers. Like online reviews, questions and answers posted in your listing may potentially impact your online reputation. So, we recommend optimizing for it and give hands-on tips <a href=\"https:\/\/respondelligent.com\/en\/google-question-and-answer-feature\/\">here<\/a>.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;16px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Google has recently upgraded its Q&amp;A feature to <strong>auto-suggest answers to users\u2019 questions in real time<\/strong> based on previous answers and online reviews. At the moment, this feature is available on mobile devices only and works as follows: Once a user starts typing a question, Google tries to match it to previous answers or if not found an existing GMB review.<\/p>\n<p>This new feature shows that Google parses all content in GMB reviews and Q&amp;A, attempts to understand the content and use it to instantly answer to users\u2019 questions about your business. More than before it\u2019s important for a business to keep track of the Q&amp;A feature. By preemptively asking and answering to questions which may be relevant for your guests, you have better control over the content that the consumer sees in your listing.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/respondelligent.com\/wp-content\/uploads\/2019\/05\/QandA_auto-suggestion.jpeg&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;messaging-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;20px||20px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.21.0&#8243; text_font_size=&#8221;16px&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>Messaging Feature via Google Business Profile<\/strong><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px||0px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>In order to get messages from your customers and communicate with them for free, you may like to download the Google Business Profile and enable the \u201c<a href=\"https:\/\/support.google.com\/business\/answer\/9114771?hl=en\">Messaging<\/a>\u201d feature (currently available to select merchants in select countries). Once enabled, the option to message you will show up for users on mobile.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/respondelligent.com\/wp-content\/uploads\/2019\/05\/Messaging_feature.jpeg&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; max_width=&#8221;80%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;ads-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;20px||20px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; header_font=&#8221;||||||||&#8221; header_3_font=&#8221;||||||||&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>Start Ads<\/strong><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;16px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>You can create ads directly from your Google Business Profile via Smart Campaigns. Going through easy steps, you can create a pay-per-click campaign in no time.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;16px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>You may be interested in the article <a href=\"https:\/\/respondelligent.com\/en\/ppc-for-local-business\/\">\u201cPPC for Local Business\u201d<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;16px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>If you\u2019d like to promote your business on Google, <strong>contact us for professional advice<\/strong>. Our experienced team will work with you to create a campaign that is tailored to your business and reaches your goals.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;wrap-up-gmb&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||false&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;20px||20px||true&#8221; custom_padding=&#8221;0px||0px||true&#8221; custom_padding_tablet=&#8221;0px||0px||false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text module_id=&#8221;reviews-gmb&#8221; _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; header_font=&#8221;Century Gothic Bold||||||||&#8221; header_2_font=&#8221;Century Gothic Bold||||||||&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size_tablet=&#8221;&#8221; header_font_size_phone=&#8221;24px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;24px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>Wrapping it up<\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_5,3_5,1_5&#8243; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px|||-150px|false|false&#8221; custom_margin_tablet=&#8221;0px|||0px&#8221; custom_margin_phone=&#8221;0px|||0px|false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; text_font_size_tablet=&#8221;16px&#8221; text_font_size_phone=&#8221;16px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>You have made it to the end of this article &#8211; Congratulations! You are now an expert in Google Business Profile. Now you have solid knowledge to set up and optimize your account. Remember to keep it up-to-date and post content about your business to engaging with your customers. Let us know if you have any questions or thoughts on the topic in the comments below.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;25px||25px||true&#8221; custom_padding_tablet=&#8221;0px||0px||true&#8221; custom_padding_phone=&#8221;0px||0px||true&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_5,3_5&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/respondelligent.com\/wp-content\/uploads\/2017\/04\/Natalia.png&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;Century Gothic Regular|700|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;20px&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>About the Author<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;16px&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Natalia is a Co-Founder of<strong>\u00a0<g class=\"gr_ gr_9 gr-alert gr_gramm gr_inline_cards gr_run_anim Punctuation only-del replaceWithoutSep\" id=\"9\" data-gr-id=\"9\">re:<\/g><g class=\"gr_ gr_8 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling\" id=\"8\" data-gr-id=\"8\">spondelligent<\/g><\/strong>. She is passionate about helping businesses manage and respond to their customer reviews and loves sharing her industry and marketing knowledge to help brands succeed.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The complete updated guide to Google Business Profile, from the set-up to optimization. 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