Use PPC advertising to lift your website’s performance. In this article, we discuss the advantages of running PPC ads and give best practices for local businesses, in particular restaurants.
PPC for Local Business
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Google Hotel Ads: Everything a hotelier needs to know
New marketing opportunities with Google Hotel Ads: Free hotel booking links for partners. Learn all about Google Hotel Ads in this article.
How displaying reviews on your website will increase your conversion rate
Reviews are a form of social proof. Learn how displaying reviews on your website will generate trust and increase the conversion rate.
Voice Search for Hotels and Restaurants
What does voice search mean for the future of hotels and restaurants? And how to optimize for voice search? Find out in this article.
3 Steps to Successful Restaurant Reputation Management
Practical tips for restaurant reputation management. Follow these steps to improve customer experiences and be ahead of the competition.
Hotel Reputation Management: Best Practices
Hotel reputation management is one of the most powerful drivers of revenue and growth. Read about what factors influence it and some best-practice examples.